Marketing Plan 101: Target Market & Crafting Your Message

Have you tried to tackle writing that “beast” of a marketing plan? Are you struggling with understanding marketing concepts while managing every other facet of the business? Having a solid marketing plan is critical to businesses in all stages- and we’re here to help! Join the Catalyst’s Austin Goble in the first of a three-part series as he breaks down your marketing plan into key concepts (and keeps it to 2-3 pages)! Part One dives into identifying and understanding your target market and how to craft messages for those individuals.