Digital Marketing Basics

March 04, 2023 11:00 AM



If you are new to Digital Marketing or just need a refresher, this fast-paced lunch-n-learn will help you get started to promote your business on the Internet.


  • Basic Digital Marketing concepts
  • How to develop your Digital Marketing plan
  • Important Digital Marketing techniques, their pros & cons, and when to use them.


  • Social Media
  • Google & Facebook Ads
  • Content Marketing
  • Search Engine Optimization (SEO)
  • Blogging
  • Video Marketing
  • Conversion Rate Optimization (CRO)
  • Email & Text Message Marketing
  • Remarketing
  • Local Marketing
  • Data Analytics

Attendee Takeaways:

  • Understand the basic concepts of Digital Marketing
  • How to get started with Digital Marketing
  • Become familiar with a broad range of Digital Marketing techniques -
  • One action item you can do this afternoon to improve your business