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VERSION:2.0
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X-WR-CALNAME:Trusted Community Development Association, Inc. Events
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UID:39d96ac1450b2d517807dc8a94b26c17@www.tcdne.org
DTSTAMP:20260303T194411Z
DTSTART:20260305T180000Z
DURATION:PT8H
SUMMARY:Capitalizing on Major Events: How to Choose and Plan Strategically
DESCRIPTION:Major events like the FIFA World Cup\, the Olympics\, trade shows\, and community markets can give your business rare access to new customers and boost sales quickly. But success depends on selecting events that align with your business and planning your participation strategically\, so your time and resources generate real ROI.In this webinar\, you’ll learn a practical framework for deciding which events are worth your investment and how your business should take part once you choose one. We’ll cover how to identify opportunities\, evaluate whether an event aligns with your audience and goals\, and develop a participation plan to maximize ROI.&nbsp\;By the end of this webinar\, you’ll know how to choose events with confidence and plan your involvement for measurable results. You’ll learn how to:Identify which upcoming events are strategically worth it for your businessEvaluate opportunities based on goals\, audience fit\, and valueDecide whether to participate as a vendor\, sponsor or partner to maximize ROIRecognize early warning signs of&nbsp\;mismatched eventsPositioning your business for the event audience
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