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X-WR-CALNAME:Twin Cities Development Association, Inc. Events
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UID:a75f274ac99b6274a53e1134c76dac8b@www.tcdne.org
DTSTAMP:20250520T152136Z
DTSTART:20250602T170000Z
DURATION:PT8H
SUMMARY:Strategies to Identify and Reach Your Target Customers
DESCRIPTION:In this Marketing workshop\, we start by helping you identify your target market.&nbsp\;These are your best potential customers and knowing them helps you create a better product or service.&nbsp\;It also makes all your promotional efforts more focused and effective.&nbsp\;&nbsp\;We show you how to finalize the design of your product or service and make sure it’s right for your target market.&nbsp\;&nbsp\;Then we take you through how to create a value proposition that perfectly captures the unique value your product or service brings to your customers.&nbsp\;Next you have to build your marketing message.&nbsp\;That’s the information for your brochures\, websites\, and anything else you use to sell your product or service.&nbsp\;We will also review a number of promotional methods and help you draft a promotional plan for your business.&nbsp\;&nbsp\;This workshop focuses on hands-on exercises to help you create a target market\, value proposition and promotion plan for your business.&nbsp\;SCORE’s Small Business Essentials Workshops&nbsp\;prepares individuals to make the right decisions and create actionable plans when starting a small business.&nbsp\;Whether you are starting a business on your own (one-person business) or a business with employees\, we have the right set of workshops to help you succeed.&nbsp\;&nbsp\;
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