Cut Fat and Maximize ROI: Stop Lighting Your Marketing Dollars on Fire
Put aside the sexy pitches and learn what really matters in marketing. This presentation will provide insights into the trends that consistently drive growth in your business, as well as the metrics and insights that I personally use to measure the success of my own marketing. Let’s get to the bottom of what actually works and leave the rest of the shiny but unproven objects behind
Key takeaways include:
-Better understand the difference between strategies and tactics
-Learn how to track your marketing… potentially for free
-What marketing channels are people currently consuming
-How marketing is actually a multiplication problem and not an addition problem Insights to the best campaigns that we have worked on
